Email marketing has proven its worth as a formidable tool in the arsenal of customer relationship...
Tips on How to Use AI in Business for Success
A recent study by McKinsey highlights a growing trend among small to medium-sized businesses...
Championing the ‘Challenger Sale’ Mindset: A Guide to Aligning Sales and Marketing Departments
The Challenger Sale methodology, backed by a groundbreaking study involving over 6,000 sales...
Creating a Winning Team: A Strategic Approach to Unify Sales and Marketing
Effective leadership is key in accelerating teamwork and decision-making. An interesting find from...
Leveraging Account-Based Marketing for Enhanced Sales & Marketing Synergy
Account Based Marketing (ABM) has emerged as a transformative force in the marketing landscape,...
ROI of Sales-Marketing Alignment
In the challenging business world, small and medium business (SMB) leaders often find themselves...
Deep Integration, High Impact: Proxxy’s All-in-One Approach to Strategic Counsel
A significant number of businesses face challenges when identifying the right strategies for...
Maximize Growth with SWOT Analysis in Strategic Planning
Imagine a tool designed to streamline the complexities of strategic planning while propelling your...
Strategic Plan Failed? Here’s What to Do | Triage vs Routine Planning
In an uncertain business landscape, the ability to switch skillfully between two strategies —...
Adapting to Win: When & How to Realign Your Strategic Plan
Strategic planning is crucial for business success, but too often, it gets sidelined. Research...