The Challenger Sale methodology, backed by a groundbreaking study involving over 6,000 sales representatives across various industries, has been…
Leadership Insights
An In-Depth Guide to Marketing Your Professional Services Firm
Did you know that only 20% of service firms feel confident about their marketing strategy, while 80% struggle to reach their target audience…
How Work-Life Harmony is Shaping the Modern Work Culture
The executives you hear parroting the statement, “Things are finally getting back to the way they used to be,” aren’t noticing the…
A Guide on Choosing Partners That Scale: Alignment, ICP & GTM Fit
On average, 80% of channel-sourced revenue comes from just 20% of partners, which explains why “sign more partners” rarely turns into “forecastable…
Why “Empowered Teams” Is a Myth Without Executive Enablement
According to Gallup’s 2023 State of the Global Workplace report, only 23% of employees worldwide are actively engaged at work. Despite years of…
Trend-Ready Organizations, From Top to Bottom: A Comprehensive Guide
Spotting a trend is one thing. Building the muscle to detect, interpret, and act on signals consistently is another. The speed of change is…
Podcast: Do You Need a Strategy Before You Can Execute?
Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern-day communications parent company, as well as the CEO and Co-Founder…
A Guide on How Growing Service Firms Close the Execution Gap for Good
Research from McKinsey shows that nearly 70 percent of strategic initiatives fail due to poor execution, not poor strategy. For growing service…
Think Like a Startup: Leadership Tactics for CEOs
What do startups do that most SMBs don’t? They move fast, test often, and stay obsessed with the customer. That mindset is not just for tech…
Proxxy Case Study: How a CEO Regained Balance
Situation Our client came to Proxxy overwhelmed and stretched thin, with a clear concern: quarterly rock completion ratios were consistently falling…
Lean BOS for SMBs: A Step-by-Step Guide to Cutting Costs Without Cutting Corners
Implementing lean practices effectively allows small and medium-sized businesses (SMBs) to reduce costs, eliminate waste, and enhance profitability…
The Hidden Costs of Bad Tech Decisions
Technology is supposed to save time and make work easier. For a lot of small and mid-sized businesses, the opposite happens. A shiny new platform is…
Watch: Cybersecurity for SMBs with Logan Speights
Cloud strategy raises the stakes for cybersecurity because more business-critical work now happens across shared systems, connected applications,…
Technology Investments 101: Future-Proofing Tech Processes for SMBs
This guide aims to fix that. It is not about chasing trends or buying the newest software. It is about making clear, long-term decisions that…
Designing an Enablement Infrastructure for Growing Businesses
Growing SMBs reach a point where effort and intent are no longer enough. Early wins came from a tight core team, quick decisions, and direct…