Perception and action are both crucial when it comes to business automation and AI. It’s important to understand the impact and potential of these…
Technology Strategies
Leveraging Business Analytics for Growth: A Comprehensive Guide for SMBs
In the digital age, data analytics for a small-to-medium-sized business (SMB) has emerged as a critical tool for driving growth and gaining a…
Turning Market Noise Into Growth Signals: A Comprehensive Guide for SMB Leaders
In today’s environment, companies are flooded with data but paralyzed by it. Everyone is tracking something: web traffic, click-through rates,…
Can AI Really Be Your Data Scientist: Why Micro-Signals Matter More Than Trends
Gartner reports that over 67 percent of executives made a major product or business pivot in the past 18 months. But fewer than 20 percent say those…
The Hidden Costs of Bad Tech Decisions
Technology is supposed to save time and make work easier. For a lot of small and mid-sized businesses, the opposite happens. A shiny new platform is…
Watch: Cybersecurity for SMBs with Logan Speights
Cloud strategy raises the stakes for cybersecurity because more business-critical work now happens across shared systems, connected applications,…
Technology Investments 101: Future-Proofing Tech Processes for SMBs
This guide aims to fix that. It is not about chasing trends or buying the newest software. It is about making clear, long-term decisions that…
Podcast: Demystifying Data for SMBs
In the latest episode of Equifax’s podcast series, “Demystifying Data for Small Business,” experts dive into the crucial role data…
Podcast: How AI Will Transform HR’s Work
In this Honest HR podcast episode “How AI Will Transform HR’s Work,” Jim Link explores the profound impact AI is expected to have on the…
Cybersecurity on a Budget: Effective Strategies for Resource-Strapped SMBs
Cybersecurity is essential for protecting sensitive information, maintaining customer trust, and ensuring business continuity. Despite budget…
How to Safeguard Your SMB: 7 Practical Cybersecurity Tips
Cybersecurity is a pressing concern for developing businesses. Recent data from Accenture’s Cost of Cybercrime Study found that 43% of cyber…
Tune Into The Power of Data Standardization By The Simplified Analytics
The liquor industry is fascinating and complex, but listen to Sean Dotson explain how his experience at Allstate prepared him to view data…
How Data Analytics Helped a Fintech Firm Thrive: Proxxy Case Study
Situation A client facing the complexities of a rapidly changing financial world wanted to use its data to improve efficiency, gain insights, and…
What is Business Analytics & How to Use it For Your Business
Data analysis isn’t just for big corporations; it’s a game-changer for businesses of all sizes. By examining different types of data –…
Driving Business Growth Through AI in Email Marketing
Email marketing has proven its worth as a formidable tool in the arsenal of customer relationship management and sales strategies. With the Direct…