Resources
How Data Analytics Helped a Fintech Firm Thrive: Proxxy Case Study
Situation A client facing the complexities of a rapidly changing financial world wanted to use its data to improve efficiency, gain insights, and…
Listen: How Do You Measure Success? A Better Way to Think About Growth
How do you measure success if growth is the default answer in most companies? Gary Pisano argues that growth still matters, but leaders need a more…
Can AI Really Be Your Data Scientist: Why Micro-Signals Matter More Than Trends
Gartner reports that over 67 percent of executives made a major product or business pivot in the past 18 months. But fewer than 20 percent say those…
Leveraging Business Analytics for Growth: A Comprehensive Guide for SMBs
In the digital age, data analytics for a small-to-medium-sized business (SMB) has emerged as a critical tool for driving growth and gaining a…
Human Assisted Technology and the Future of AI
Perception and action are both crucial when it comes to business automation and AI. It’s important to understand the impact and potential of these…
Key Marketing Techniques for Maximizing Your Business’s Value
Written by: Bryon Morrison If you’re a business owner contemplating a liquidity event, whether it’s selling your business, acquiring a…
Listen: How to Make Yourself More Human in an Automated World (With Kevin Roose)
Kevin Roose joins Chris Duffy to discuss how AI and automation are reshaping work and behavior. Roose is a New York Times columnist. He wrote…
How Do You Keep Up With All Your Contacts: Proxxy Case Study
Situation: Our client was struggling to keep up with their numerous personal and professional connections. Despite having a large network, they…
Podcast: Pay Attention to Retention with Joey Coleman of Design Symphony
Joey is the Chief Experience Composer for Design Symphony, a customer experience consultancy that helps companies create memorable and lasting…
How to Create a Foolproof Business Purchase Agreement for Sellers
A business purchase agreement is not just a legal contract; it’s the essential roadmap that dictates the terms when selling a business. It is…
Championing the ‘Challenger Sale’ Mindset: A Guide to Aligning Sales and Marketing Departments
The Challenger Sale methodology, backed by a groundbreaking study involving over 6,000 sales representatives across various industries, has been…
Missing Sales Goals: Proxxy Case Study
Situation Our client’s sales team was missing their goals and no one was quite sure why. They have an unpredictable sales cycle, with infrequent…
Why Modern Hiring Challenges Hit SMBs Hard
A recent Gartner report showed that more than half of skilled professionals apply almost exclusively to companies they recognize instantly. The…
An In-Depth Guide to Marketing Your Professional Services Firm
Did you know that only 20% of service firms feel confident about their marketing strategy, while 80% struggle to reach their target audience…
How Work-Life Harmony is Shaping the Modern Work Culture
The executives you hear parroting the statement, “Things are finally getting back to the way they used to be,” aren’t noticing the…















